Budweiser has introduced its latest marketing ploy, the retro can. The first edition, in grocery stores now, is a facsimile of the Bud can circa 1936, gold with stars and the black eagle claw. In short, you can sum up this design in one word: Nazi. Truly, this can would look most apropos in the clutches of Heinrich Himmler at an SS happy hour. Check it out at www.budweiser.com when you click on RETRO. And here I thought Adolph Coors and his klan (sic) had the market cornered on macro-swill served with a side of neo-Nazism.
Bud, it's the Fuhrer of Beers. Next Up: The James Earl Ray signature edition.
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